To the consumer, a web site speaks loudly about the reputation of the vendor and the quality of the product a vendor is marketing.  The negative impressions given by an unprofessional web site are immediate and irreparable.  In the mind of the consumer, the appearance of your web site reflects the way you do business.  A poorly designed web site will send a prospective customer back to the search engine and on to someone else. 

That is why I take care to create web sites with a clean, classic, professional look.  I want your web site to send a strong, positive message about you--and your product.